Our MSc in Marketing will give you an in-depth knowledge of marketing from both an academic and practitioner's perspective, enabling you to address marketing challenges in critical and creative ways.

We provide you with an in-depth understanding of the theoretical foundations of marketing alongside current and emerging practitioner applications in many areas such as:

marketing management
the analysis of marketing decisions
consumer behaviour
marketing research methods
You will be able to tailo

移民专业：否

可从事的工作：就业岗位：品牌经理/消费者洞察专家/客户关系专家/数字营销专家/市场分析师/市场或社会研究员/市场营销顾问/市场营销经理/营销供应链专家/产品线专家/销售经理/社交媒体和数字营销专家。 就业领域：银行和金融机构/商业分析公司/消费品制造商和零售公司/政府机构和部门/工业和 B2B 组织/管理咨询公司/市场营销和公共关系公司/跨国公司/体育和娱乐公司/证券经纪和投资公司。

个人陈述：We will be looking for evidence in your personal statement that you have thought carefully about what you can bring to the programme and what impact you feel it will have on your future career. Therefore, please ensure that you address the following issues in your statement to help us select the students who will benefit most from the programme: 1 What skills, qualities and experiences have prepared you to undertake this programme? 2 What value do you think you can add to the learning community as part of an internationally diverse group? 3 What impact do you hope to make in your future career, and how will this programme contribute to your aspirations? Your personal statement should be around 500 words in length.

推荐信：可选

申请费：60

申请截止日期：10/12 12/7 2/8 6/24 6/7

评价：

该专业提供了学生在市场营销管理，营销决策分析，消费者行为和营销研究方法等许多领域对当前营销理论基础以及新兴从业者的深入理解。

此外，该专业的灵活结构允许学生学习与营销沟通，产品和品牌管理以及国际营销等与自己兴趣相关的营销方面的课程。

该专业旨在培养批判性，反思性的实践者，因为它强调将理论和实践与雇主所需的技能和知识相结合，旨在为那些希望在公共或私营部门谋求成功的市场营销职业的人设计。