Media professionals and media firms are united in their need to acquire the commercial, strategic and managerial skills to prosper in an industry undergoing constant fundamental change. This course is designed to address these needs, developing entrepreneurial leaders equipped to deal with the complex and novel challenges presented by new technologies, consumer behaviour, and evolving business models.

The course will enable you to identify and analyse strategic and operational problems and oppo

移民专业：否

可从事的工作：工作角色 本课程将为您在以下领域的角色做好准备: 受众研究 业务发展 影视发行 市场营销和市场分析 媒体计划 生产 战略规划 毕业生的雇主 本课程的毕业生已在以下机构找到工作: 阿里巴巴 BBC全球服务 贝塔斯曼 戴菊莺电影 湖南卫视 慷慨陈词

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面试：需要